Mobile banking growth drives reduction in banks’ physical presence - Mobile Commerce Daily

By Staff reports

November 19, 2013

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Mobile banking growth drives reduction in banks? physical presence
As mobile banking is gaining traction, traditional banks are struggling to adapt to the new reality where physical in-store interactions are no longer the status quo.
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Are retail apps losing relevancy as the mobile Web gains?
While many retailers have a mobile application at this point, few provide enough value to keep shoppers coming back. Some retailers are integrating apps with their loyalty programs to enhance relevancy, others are shifting focus to the mobile Web.?
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Office Depot triggers automatic in-store check-ins via app update
Office Depot is making a hard push into the mobile in-store experience that is centered around the company?s application serving up store-specific coupons tied to a check-in.
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Tanger Outlets launches SMS sweepstakes to kick off holiday savings
Tanger Factory Outlets has launched a mobile sweepstakes to kick off its early holiday shopping campaign and provide an easy way for consumers to win a shopping spree.
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The free ride is over in mobile POS - Mobile Commerce Daily

By Staff reports

November 21, 2013

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The free ride is over in mobile POS
Square's decision to eliminate its flat monthly fee for merchants could see the company lose business to competitors in the mobile POS space that still have competitive fee structures such as?Intuit, LevelUp?and Groupon.
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Macy?s, shopkick up the ante for personalized shopping
Macy?s is rolling out an iBeacon pilot at its East and West coast flagships to provide an enhanced in-store experience for Shopkick users.?
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Caribou Coffee supercharges loyalty strategy with mobile gift cards
Coffeehouse chain Caribou Coffee is one of a still small but growing number of merchants to recognize the power of mobile to reinvigorate their gift card strategy by making them easier to purchase, send and redeem.?
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B&H Photo Video doubles down on mobile for cross-channel holiday push
New York photo and video equipment store B&H Photo Video is making a big bet on mobile this holiday season with a new responsive Web site and two mobile applications.
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Home Depot approaches 100,000 mobile POS transactions per week: Javelin exec - Mobile Commerce Daily

By Staff reports

October 31, 2013

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Home Depot approaches 100,000 mobile POS transactions per week: Javelin exec
LITCHFIELD PARK, AZ ? A Javelin Strategy and Research executive at the Mobile Shopping Fall Summit said that Home Depot is on track to process 100,000 mobile payment transactions per week by the first-quarter of 2014. as mobile point-of-sale plays a stronger role for big retailers, the technology must offer merchants more advanced services.
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REI exec: Mobile email drives browsing, not conversions
LITCHFIELD PARK, AZ ?An REI executive at the Mobile Shopping Fall Summit said that the marketer is leveraging push notifications and email to engage with consumers based on their specific intentions on mobile.
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How Lenovo leverages mobile search to drive in-store sales
LITCHFIELD PARK, AZ ? A Lenovo executive at the Mobile Shopping Fall Summit said that the brand is working around the fact that that it does not have physical stores with 5,053 location-based mobile search pages to increase traffic to consumer electronics retailers.
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TapSense exec: Focus on iOS for conversions
LITCHFIELD PARK, AZ ?A TapSense executive at the Mobile Shopping Fall Summit said that 80 percent of mobile commerce transactions occur on iOS as opposed to Android.
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NFC will not power US mobile payments: Forrester - Mobile Commerce Daily

By Staff reports

October 30, 2013

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NFC will not power US mobile payments: Forrester?
LITCHFIELD PARK, AZ ?A Forrester Research analyst at the Mobile Shopping Fall Summit said that she does not expect NFC to ever takeover the mobile wallet space.
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Pizza Hut overhauls mobile ordering to support skyrocketing volume
Faster is better, at least when it comes to mobile ordering, hence Pizza Hut?s focus on enabling mobile users to place an order in less than seconds with its newly overhauled mobile applications and site.
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Travelocity exec: Travel takes on mobile-exclusive role post-purchase
LITCHFIELD PARK, AZ ? A Travelocity executive at the Mobile Shopping Fall Summit said that all of a traveler?s post-purchase behaviors have shifted over to mobile devices as consumers rely on their smartphones and tablets as a part of the travel experience.
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Payfone exec highlights SIM advantages over fingerprint authentication
LITCHFIELD PARK, AZ ? A Payfone executive at the Mobile Shopping Fall Summit said that despite all of the marketing interest around mobile fingerprint authentication, the technology is not revocable, posing serious security risks.?
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Urban Airship exec offers tips on leveraging push notifications for holiday marketing
LITCHFIELD PARK, AZ ? An Urban Airship executive at the Mobile Shopping Fall Summit said that brands should leverage the homescreen of mobile devices to engage consumers via relevant push notifications.
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Will U.S. consumers and retailers ever be ready for NFC? - Mobile Commerce Daily

By Staff reports

November 22, 2013

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Will U.S. consumers and retailers ever be ready for NFC?
Last year, experts thought that NFC was going to really take off this year, but recent moves from Google Wallet and Isis point to a significant question: Will NFC ever really take off?
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EBay envisions a world filled with mobile-enabled shoppable windows
EBay wants to scale up its Connected Glass program at the national and even international level, enabling consumers around the world to touch a glass window and shop products, with purchases completed from a mobile phone.?
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22pc of retail mobile sites miss the mark on SEO: report
While Amazon, Staples and Walmart are getting mobile redirects from search results right, others are not and risk being downgraded in Google search results, according to a new study from Pure Oxygen Labs.
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Gap expands omnichannel inventory program for added convenience
Gap and Banana Republic are expanding their ?Reserve in Store? pilot to help holiday shoppers save time by reserving items on-the-go and easily picking them up in-store.
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